Food & Beverage
Interactive Provenance Storytelling for a Global Premium Coffee Brand
Case Studies
Case Studies
We design and prototype mixed-reality packaging for brands across food, medical, retail, and accessibility sectors.
How We Create the Future of Packaging
Every mock project follows our four-step creation process, designed for clarity, creativity, and scalability:
- Concept Discovery — Identify the emotional and functional goal of each product.
- Experience Design — Visualize how XR enhances storytelling and usability.
- Technical Integration — Embed interactive technology within the packaging.
- Launch Simulation — Test the full experience across devices and environments.
Case Studies
Medical Device AR Packaging
Guided Setup for a Home Healthcare Device
Luxury Skincare & Cosmetics
Immersive Ingredient Transparency for a Clean Beauty Line
Furniture & DIY
Spatial Assembly Assistance for a Global Flat-Pack Furniture Retailer
Consumer Electronics
AR Product Walkthrough for a Smart Home Device
Museum & Cultural Experiences
Interactive Artifact Packaging for Museum Retail
Retail Interactive Shelf Packaging
Optional category from your documents: Packaging triggers AR product tours, demos, brand stories, or gamified engagement loops.
IT / Tech Hardware
Packaged Product Configurator AR experience showing internal components, modular configurations, upgrades, or real-scale product previews.
Coffee / Beverage
Packaging With Contextual MR Overlays MR elements that reveal flavor maps, roast data, bean origin overlays, brewing rituals, or aromatic tracings.
Packaging Education / Tutorials
On-Packaging Tutorials : 3D instructions, animations, warnings, usage steps, and interactive care tips.
Children's Cereal
Gamified Story-Driven Cereal Box Kid-friendly MR experience where characters animate from the box, mini-games appear around the bowl, and "collectible quests" encourage healthy eating.
Cannabis & Herbal Wellness
Farm-to-Flower MR overlays showing terpene profiles, farm footage, strain lineage, potency visuals, and a virtual tour of sustainable growing practices.
Craft Beer
Dynamic Can Branding + Live Pour Visuals Mixed reality logo that animates with bubbles, flavor notes rising like vapor trails, and a real-time "taste wheel" that intertwines with the can geometry.
Tea / Kombucha
When scanned, the package blooms into botanical maps, fermentation cycles, probiotic pathways, and ritual-style brewing animations.
Global Soft Drink (e.g., Coca-Cola)
Sustainability Storytelling Wrapper The can becomes a canvas for recycling loops, water stewardship info, supply-chain transparency, and dynamic carbon-footprint visualizations.
Wine & Spirits
MR overlays show grape varietals, vintage maps, barrel-aging animations, and sommelier-style AR tasting notes emerging from the label.
Pet Food
Pet Nutrition Explorer Packaging reveals 3D ingredient breakdowns, sourcing, digestion pathways, and animated feeding guidance based on pet breed and weight.
Athletic Footwear Packaging
The shoebox activates 3D exploded views, material layers, cushioning maps, and athlete-endorsed training cues.
Interested in something similar?
Let's plan your mixed-reality project.